Body Break-Movember Partnership

 

client
Body Break
objective
Connect Body Break and Movember’s fan bases
concept
Integrate one of Canada’s most iconic mustaches into the well-known Movember campaign. Invite Canadians to help “Bring Back Hal’s Mo”. Include Hal’s mustache content in Movember e-newsletters and an online video PSA
results
A successful partnership that attracted new fans to the both brands
thinkdodifference

Finding the win-win that worked for each party.