YMCA Year End Direct Mail

Lead clients, creative teams and printers to develop impactful creative that exceeds objectives on a fixed budget
Lead clients, creative teams and printers to develop impactful creative that exceeds objectives on a fixed budget
Effective creative with flawless execution
Sharing affirmations creative concept. Strong family of vendors yielded excellent final product
Ability to understand the target provided a greater understanding of new and lapsed donors
An innovative creation reinforced by a results-driven marketing approach
Thinking outside the box, securing the tea and delivering great results
A valuable read by KCI, a fellow player in the Canadian not-for-profit industryRead the full article
Years of non-profit industry experience as a strong foundation for creating effective donor communications.
Holistic approach to campaign including social media strategy, e-blast design, website optimization, and new audience test.
client
Negotiated and delivered a win-win partnership with Nintendo and HSF, securing 30 Wii Fit Plus Prize Packs, a key success factor for the program.