CMiC Paid Search Lead Generation Campaign
Timely monitoring, long-tail search term creativity and continuous optimization drove down cost per qualified demo
Timely monitoring, long-tail search term creativity and continuous optimization drove down cost per qualified demo
Work with the management, marketing, sales and tech teams to monitor, modify and optimize the campaign over time
thinkdo’s network of experts worked together closely to save the client time and effort
Worked with membership management tool vendor to determine personalization capacity.
Monitored social media prior to making recommendations, provided training on Hootsuite for ease of execution of daily messages.
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A deep consideration for the user experience.
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objective
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A deep appreciation for the power of brand identities and the knowledge to put them to action.
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Applied user experience best practices to the design exercise. Templated approach plus provision of HTML that worked “out of the box” in client’s content management system.
Heart & Stroke Foundation
Leveraged user experience insights to create a page that emotionally motivates giving, communicates the case for giving, and presents giving options in a fresh and easy way.