CSNM Communications Calendar
client
Canadian Society of Nutrition Management (CSNM)
objective
Strategically align communications and messaging across all channels
concept
Develop a Communications Calendar, outlining messaging by channel for a calendar year. Support with a year’s worth of daily social media messages
results
Annual editorial plan for all channels. Stronger messaging due to alignment across channels in a given time period, and automated social media messages – lifting work off of volunteer led organization
thinkdodifference
Quickly acquired in-depth knowledge of all communications and synthesized into a manageable, reusable tool for existing and future volunteer board members.