objective: 

Encourage conversations between HSB Canada’s teams and curious insurance industry decision makers.

the work: 

Conceive and design a trade show user experience  featuring a vertical video panel at the core of a 20’ horizontal booth wall. Edit and reformat recent video work featuring HSB’s breadth of innovation at industry trade shows and events.

results:

Great feedback – internal and external. Best presence ever strongly reinforcing client’s new branding and innovation focus.